{"id":839,"date":"2015-12-30T23:34:47","date_gmt":"2015-12-30T21:34:47","guid":{"rendered":"http:\/\/aslantozcan.com\/?p=839"},"modified":"2018-03-11T10:55:23","modified_gmt":"2018-03-11T07:55:23","slug":"iyi-satiscilarin-on-ilkesi","status":"publish","type":"post","link":"https:\/\/aslantozcan.com\/?p=839","title":{"rendered":"\u0130Y\u0130 SATI\u015eCININ ON \u0130LKES\u0130."},"content":{"rendered":"<p style=\"text-align: justify;\">\u00dcst d\u00fczey iyi sat\u0131\u015f\u00e7\u0131lar on ortak ilkeyi i\u015flerinde \u00f6n planda tutarlar ve kendilerine \u00f6zg\u00fc \u00e7al\u0131\u015fma bi\u00e7iminin temelini olu\u015fturur. \u00a0Bahsi ge\u00e7en tavsiyeleri sizler i\u00e7in s\u0131ralad\u0131k;<!--more--><\/p>\n<ol>\n<li>Kazan-kazan form\u00fcl\u00fcn\u00fc uygulay\u0131n. \u0130yi sat\u0131\u015f\u00e7\u0131lar kendi \u00e7\u0131karlar\u0131 kadar m\u00fc\u015fterilerin ve m\u00fc\u015fteri adaylar\u0131n\u0131n \u00e7\u0131karlar\u0131na da sayg\u0131 duyar ve her zaman iki taraf\u0131n \u00e7\u0131karlar\u0131n\u0131 da en iyi \u015fekilde g\u00f6zetmeye \u00e7al\u0131\u015f\u0131n. Ayn\u0131 zamanda en \u00fcst d\u00fczeyde performans g\u00f6steren ki\u015filer olmaya son derece adam\u0131\u015f durumdad\u0131rlar. Bunun i\u00e7in de sadece elit iyi sat\u0131\u015f\u00e7\u0131lar\u0131n ba\u015fard\u0131\u011f\u0131 i\u015fleri ba\u015farmak i\u00e7in gerekli canl\u0131l\u0131k, tutku ve yo\u011funlu\u011fu sergilerler.<\/li>\n<li style=\"text-align: justify;\">Hedeflerle ya\u015fay\u0131n. \u0130yi sat\u0131\u015f\u00e7\u0131lar hedef belirleme ve hedef izleme fanati\u011fidir. Hedefler g\u00fcnl\u00fck ya\u015famlar\u0131n\u0131n bir par\u00e7as\u0131d\u0131r.<\/li>\n<li style=\"text-align: justify;\">Eyleme ge\u00e7in. \u0130yi sat\u0131\u015f\u00e7\u0131lar hedeflerin eylem olmadan bir yere varmaya yetmeyece\u011fini bilirler. Di\u011fer insanlar eyleme ge\u00e7me ve daha fazlas\u0131n\u0131 yapma niyeti ta\u015f\u0131rken onlar bunu uygulamaya ge\u00e7irirler.<\/li>\n<li style=\"text-align: justify;\">\u00d6nce sat\u0131n almay\u0131 sonra satmay\u0131 d\u00fc\u015f\u00fcn\u00fcn. \u0130yi sat\u0131\u015f\u00e7\u0131lar sat\u0131\u015f s\u00fcre\u00e7lerinin haritas\u0131n\u0131 sat\u0131n alma s\u00fcre\u00e7lerine ve sat\u0131n alma psikolojisine g\u00f6re \u00e7izerler.<\/li>\n<li style=\"text-align: justify;\">\u0130yi, anla\u015f\u0131l\u0131r bir uzman olun. \u0130yi sat\u0131\u015f\u00e7\u0131lar pazar bilgisi, m\u00fc\u015fterilerin gereksinimleri, sunduklar\u0131 \u00fcr\u00fcn ve hizmetler, de\u011ferleri, rakipleri ve sat\u0131\u015fta ba\u015far\u0131l\u0131 olmak i\u00e7in bilmeleri gereken di\u011fer her \u015fey konusunda uzmand\u0131rlar. \u0130yi sat\u0131\u015f\u00e7\u0131lar\u0131n her alanda teknik uzmanlar olmalar\u0131 gerekmez ama sat\u0131\u015f yapmak i\u00e7in neyi bilmeleri gerekti\u011fini \u00e7ok iyi bilirler.<\/li>\n<li style=\"text-align: justify;\">Her g\u00fcn yeni konu\u015fmalar yarat\u0131n, iyi sat\u0131\u015f\u00e7\u0131lar ili\u015fkide olduklar\u0131 ki\u015fileri daima beslerler ve onlar\u0131n kalitelerini art\u0131r\u0131rlar. Yolculuklar\u0131n\u0131 asla vitesi bo\u015fa alarak s\u00fcrd\u00fcrmezler ve yeni i\u015fler bulmak i\u00e7in m\u00fc\u015fterileriyle, m\u00fc\u015fteri adaylar\u0131yla ve kendilerine referans olacak kaynaklarla konu\u015fmad\u0131klar\u0131 bir g\u00fcn neredeyse hi\u00e7 yoktur.<\/li>\n<li style=\"text-align: justify;\">Sat\u0131\u015f getiren konu\u015fmalar\u0131 ustal\u0131kla s\u00fcrd\u00fcr\u00fcn. \u0130yi sat\u0131\u015f\u00e7\u0131lar m\u00fc\u015fteri ara\u015ft\u0131rma a\u015famas\u0131ndan gereksinimlerin ke\u015ffine, sat\u0131\u015f\u0131 kapatmadan m\u00fc\u015fteri y\u00f6netimine dek b\u00fct\u00fcn a\u015famalarda sat\u0131\u015f getiren konu\u015fmalar\u0131 ustal\u0131kla s\u00fcrd\u00fcr\u00fcrler.<\/li>\n<li style=\"text-align: justify;\">G\u00fcndemi belirleyin, de\u011fi\u015fim ajan\u0131 olun. \u0130yi sat\u0131\u015f\u00e7\u0131lar tavsiye eder, \u00f6\u011f\u00fct verir ve yard\u0131m eder. Onlar m\u00fc\u015fterinin yarar\u0131na oldu\u011fu s\u00fcrece \u0131srar etmekten \u00e7ekinmeyen birer de\u011fi\u015fim ajan\u0131d\u0131r.<\/li>\n<li style=\"text-align: justify;\">Cesur olun. Sat\u0131\u015fta gerekeni yapmak cesaret ister. \u0130yi sat\u0131\u015f\u00e7\u0131lar sadece kendi korkular\u0131n\u0131 yenmekle kalmaz ayn\u0131 zamanda kar\u015f\u0131lar\u0131ndaki zorluklar ne olursa olsun etkin bir bi\u00e7imde en verimli f\u0131rsatlar\u0131 kazanmaya \u00e7al\u0131\u015f\u0131rlar.<\/li>\n<li style=\"text-align: justify;\">S\u00fcrekli olarak kendinizi de\u011ferlendirin, geri bildirim al\u0131n ve kendinizi geli\u015ftirin. \u0130yi sat\u0131\u015f\u00e7\u0131lar kendileri ile ilgili so\u011fuk ve ac\u0131 ger\u00e7e\u011fi \u00f6\u011frenmekten hi\u00e7bir zaman korkmazlar. Elde ettikleri bu &#8221;iyi ya da k\u00f6t\u00fc&#8221; bilgileri ders \u00e7\u0131karmak, geli\u015fmek ve daha iyi hale d\u00f6n\u00fc\u015fmek i\u00e7in kullan\u0131rlar. Bu d\u00f6ng\u00fcy\u00fc hi\u00e7bir zaman elden b\u0131rakmazlar.<\/li>\n<\/ol>\n<p><em>Kaynak: \u0130kna eden sat\u0131\u015f s\u00f6zc\u00fckleri. Mike Schultz &amp; Johne Doerr<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00dcst d\u00fczey iyi sat\u0131\u015f\u00e7\u0131lar on ortak ilkeyi i\u015flerinde \u00f6n planda tutarlar ve kendilerine \u00f6zg\u00fc \u00e7al\u0131\u015fma bi\u00e7iminin temelini olu\u015fturur. \u00a0Bahsi ge\u00e7en tavsiyeleri sizler i\u00e7in s\u0131ralad\u0131k;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[16],"tags":[],"_links":{"self":[{"href":"https:\/\/aslantozcan.com\/index.php?rest_route=\/wp\/v2\/posts\/839"}],"collection":[{"href":"https:\/\/aslantozcan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aslantozcan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aslantozcan.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/aslantozcan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=839"}],"version-history":[{"count":5,"href":"https:\/\/aslantozcan.com\/index.php?rest_route=\/wp\/v2\/posts\/839\/revisions"}],"predecessor-version":[{"id":942,"href":"https:\/\/aslantozcan.com\/index.php?rest_route=\/wp\/v2\/posts\/839\/revisions\/942"}],"wp:attachment":[{"href":"https:\/\/aslantozcan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aslantozcan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=839"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aslantozcan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}